Daily Archives: May 19, 2017

MarTech, conversational UI, and the future of connecting with customers

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Contributor Jeff Eckman recaps a session by MarTech San Francisco 2017 speaker Nick Pandolfi of Google’s Global Product Partnerships team in which he shares Google’s view on this emerging topic, as well as five tips on designing for the conversational interface.

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7 Real-World Tips for Better Social Engagement

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Pepsi… Fox News… Uber. Look at recent headlines, and you’ll see the impact social media can have on a brand. In today’s 24/7 news cycle, responding quickly and appropriately to customers on social media can be the difference between success and disaster. Why do brands still struggle with…

Please visit Marketing Land for the full article.

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